MANAGER’S INNOVATIVENESS AS THE BASIS FOR ENTERPRISE DEVELOPMENT
DOI:
https://doi.org/10.35774/jee2021.04.632Keywords:
Manager, innovativeness, innovation, enterprise, management.Abstract
The article focuses on the phenomenon of innovation, in particular innovative activity of managers, as well as the impact innovations have on the entity in which they are implemented. Theoretically, corporate innovations are an issue of organization and management, while practically, they have significant importance for modern enterprise operation. In recent years, innovation has been among the most popular topics in the scientific discussions, so the scientific literature regarding this concept has expanded accordingly. Suggestions offered in this paper correspond to such a trend, as they attempt to answer the question posed by the author using a research hypothesis based on critical analysis and synthesis of the existing literature and provide logical conclusions.
JEL: A11, C49, D24.
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Received: October 19, 2021.
Reviewed: November 17, 2021.
Accepted: December 10, 2021.
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